mardi 25 octobre 2011

INCA (National Institute of Cancer) - BETC Euro RSCG

The aim: Putting life forward and being able to privately share your hope and strengh with the ones you love

The concept: Saying "Yes" to life by inscribing a tailored message to someone in a special/meaningful place all over France

The result
: A website and an Iphone app to type your message and publish it privately